The D/V Blog

// Published Jul 19 2016

What You've Always Wanted To Know...How The Iconic Chanel Handbag Is Created

Chanel handbag

The making of a Chanel bag is quite a spectacular sight to see. While we’ve always admired Chanel’s craftsmanship and quality of their bags, our appreciation went to a new level when we were able to grab a behind the scenes look at how each handbag is carefully crafted.

The Sketching of a Chanel handbag

All good things start with an idea and the Chanel handbag is no expectation. Before a handbag is ever created a sketch the equivalent of a Frank Lloyd Wright production is produced in a super secret location just outside of Paris.

chanel bag

From the sketches, raw materials are then used to create a prototype aka sample. Think of this as a treasure trove for all of Chanel’s luxurious parts where craftsman are meticulously creating the next Chanel masterpiece.

Chanel Bag

Of course, all bags are meticulously checked, double checked and triple checked for the Chanel QC stamp of approval. All bags are carefully inspected under light that mimics natural daylight to check for any imperfections. Chanel has a zero tolerance policy for any bag that is not perfect, of course. Would you expect anything less?

Chanel bag

Once the bag is ready to go into production the fabric must be cut. Sounds simple, right? Not quite. Chanel bags are only cut three specific ways: by hand, digitally, or by using special metal plates.

Did you know? It can

take a Chanel specialist

4 to 5 years to learn

how to perfectly master

the techniques to

manufacturer a

Chanel handbag?

chanel bag

Assembling a bag seems like it would be the easiest part, well sort of. However, the way Chanel assembles their handbags is unlike any other handbag in the world. Chanel refers to two methods (1) inside-out method and (2) molded technique. Most iconic classic Chanel flaps are made using the inside-out method where the bag is stitched inside-out similar to a Ready-to-Wear garment so the stitches on the bag remain hidden unless turned right side out. The body of the bag and the base are brought together by a technique commonly referred to as, “bag in a bag” where the interior of the bag is mounted inside of the exterior of the bag, all assembled by hand which ensures the most luxurious finish from the inside out. However, when it comes to exotic materials such as alligator, the inside out method is not possible. These bags are put together using a mold and then hand-stitched before the inner flap can ever be dropped in and stitched together with the outer flap.

Fun Fact: Did you know

it takes over 180 manufacturing

operations to create one handbag?



Thank you to Style Blog, for use of photos and original article.



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